The WTM 2006 opens on November 6 at the ExCeL fairgrounds in London, one of the most meaningful and lucrative events targeting the travel and tourism industry worldwide. Organized on an annual basis, this inter-entrepreneurial tradeshow offers the opportunity of a lifetime to gather, relate with people, negotiate, showcase products and carry out a multitude of activities linked to the world leisure industry.

A massive turnout of businesspeople, producers and providers from everywhere under the sun flock to London, aware of the fact that it’s there where they’ll find a straightforward, efficient and businesslike way to set their businesses going and remain posted on the latest developments related to the hospitality sector, travel agencies and other activities.

The unprecedented outcomes of WTM’s 2005 edition speak volumes of the fair’s success: 48,211 industry professionals from travel agencies came from over 202 destinations and churned out a whopping €98 billion worth of commercial operations during last year’s tradeshow. These antecedents augur a far more profitable WTM fair this time around.

The big catch for exhibitors is the signing of contracts, the possibility of beefing up ties with current customers, the media hype their companies get, the launching of new products, the making of a new potential clientele from around the world, the chance to continue basking in the industry limelight, and the allure of keeping in sync with the sector’s competition and new trends.

Visitors involved in this business cash in on this fair to forward new requests, enhance their contact lists, huddle with current providers, look for new customers, know new products, get technical information, check out the ongoing competition and attend.